Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
When LeBron learned the power of saying no - ESPN
A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron James
How LeBron James Came Ridiculously Close To Signing With Reebok
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Boardroom on Twitter: "3) All the while, Jordan, Nike and Reebok recruited LeBron by sending him exclusives and his own custom colorways. Still, Adidas logos appeared on Bron's apparel and accessories as
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LeBron James Coolly Turned Down A $90 Million Offer And $10 Million Check From Reebok Before He Got To The NBA - Fadeaway World
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18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
How LeBron James Came Ridiculously Close To Signing With Reebok
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